- You are not your audience. Everyone does not think like you do. Don’t make bad assumptions.
- Rhyming or starting each point with the same letter doesn’t make your message more memorable. It makes it seem cheap.
- Avoid cliches always. (n.b. We should only get to use some version of “life is a journey” once in our life. Let’s assume you’ve used your chance.)
- We probably don’t ever need you to tell us how the dictionary or “Webster” define anything. Never use any version of the phrase “according to the dictionary…”
- Avoid using “you” when you mean “I”. (e.g. “When someone yells at you, you feel angry.” should probably be “When someone yells at me, I feel angry.”)
- If it’s boring for you to write or say, it’s probably boring for us to read or hear.
- Velveeta is not cheese.
- Don’t use more words when fewer will suffice.
- Inspire creativity in yourself by getting out of the ordinary routines. Fill your head with new stimuli and then create.
- Never read from your notes or recite your own words from memory while speaking. Talk naturally through your ideas.
- Never be the hero of the stories you tell.
- Find opportunities to reveal your passion and personality in your speaking. But don’t forget to be gracious.
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This entry was posted on Saturday, January 24th, 2015 at 11:05 pm and is filed under How to, lists.
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